A truck loaded with auto parts leaves a factory in Bursa, Turkey, bound for a buyer in Dubai. The plan is simple: get it to a buyer in Dubai within the week. Instead, the shipment gets stuck behind a port backlog, the buyer’s assembly line sits idle, and nobody can give a straight answer about when things will move. Now picture that happening thousands of times over. That’s more or less what the last few years looked like for trade.
Two economies don’t just become closer through a trade deal. They grow closer because people on both sides choose to see that the effort they are putting are worth it. They keep showing up because of this belief. This is the real driving force behind cross-border business cooperation between MENA and Türkiye.